Estimate the Timing of the Revenue Change

If the Idea implementation started on the first day of next month, when would you expect the revenue change to happen?

Estimating the date will help you sketch an implementation roadmap.

One-time Revenue Changes

One-time Revenue Changes have start and end dates

If payment will be received in installments, select the expected months for first and last payment.

If payment will be received as a lump sum, set the expected payment month as both the start and end date.

Examples

Outsourcing cleaning will add revenue from selling our floor wax machines. Each unit will bring a lump sum payment. We expect to sell all units within six months.
Switching credit cards will bring one-time revenue in the form of a transfer bonus from the vendor. This is expected within one month.

Ongoing Revenue Changes just have a start date

Examples

Retailing secret sauce will bring ongoing revenue beginning four months after idea implementation begins.
Introducing touchless takeout will bring ongoing revenue beginning one month after idea implementation begins.

Tips

For revenue changes with ramp-up time, choose the estimated date for the run rate to be achieved.
Remember, you are not proposing actual dates at this point. You are simply sketching the sequence and pacing of steps.
If you would rather save this question for the Validator, simply select next month as the expected date or dates.